
I always enjoy comparing old advertisements to modern ones. What’s similar? What’s different?
I found this ad about how Heinz salesmen and grocers work together to ensure that stores have all 57 varieties of Heinz products fascinating. What is the purpose of the ad? . . . to impress readers with the large number of Heinz products? . . . to encourage customers to look at the Heinz display in their local store, and request products if some of the 57 varieties are missing?








