1924 Slade’s Tapioca Advertisement

Slade's Tapioca Advertisement
Source: American Cookery (June/July, 1924)

Somehow I don’t think that having a box of tapioca in my cupboard will resolve my terror of unexpected company – but maybe it’s just me. Others may find tapioca very useful in this situation.

22 thoughts on “1924 Slade’s Tapioca Advertisement

  1. I have never gotten over the fact that virtually every man I’ve ever known likes tapioca pudding. I don’t. My mother preferred it to flour as a thickener for fresh fruit pies.

    1. See my comment below, Angela. I think my husband loathes it even more than I do! To the extent that I wouldn’t even know where to buy any. The 1950s British child’s hatred of it has sunk deep into the national psyche!

    2. When I saw your comment, I asked my husband if he likes tapioca pudding. He said “Yes, it’s good.” I learned something new. I’ve been married a long time, but until now I’d never realized that he particularly liked tapioca pudding.

    1. My mother also used tapioca as a thickener. I’m not gluten free, but I should try using tapioca when I make pies. My mother made excellent pies. πŸ™‚

  2. You won’t find any Brit brought up in the 1950s reaching for tapioca from the shelf. Too many simply awful memories of school dinners featuring tapioca or sago pudding.

  3. I like tapioca pudding, and used to make it often. It’s pudding, what’s not to like? I looked up the company and found the recipe booklet and it had a lot of interesting options for use of the tapioca. Makes me want to go buy some and try a few!

    1. And, the comments on this post make me want to look through my hundred-year-old cookbooks and magazines for some tapioca recipes.

  4. I never liked tapioca..rice pudding I can but I have memories of schools version of tapioca and that put me off for life…lol..I loved rice cremola though I used to love that as a kid πŸ™‚

  5. My husband loves tapioca pudding. I had never had it when I was growing up. Pies, cobblers and jello were the desserts we had. If visiting my grandmother, she always had cakes and cookies.

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