20 thoughts on “1918 Morton Salt Advertisement

  1. I still remember the day I finally figured out the slogan, “When it rains, it [the salt] pours.” I’m not sure how old I was, but it was quite a revelation to me that words could have more than one meaning.

    1. It’s amazing the the phrase “when it rains, it pours” works as well now as it did a hundred years ago. So much has changed across the years, i

  2. Have used Morton salt a lot,especially when butchering,although ,through all kinds of weather is off a bit .. for in summer when it’s muggy it can clump up. A little rice soon takes care of it though.

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