Youth’s Companion Advertisement

16-year-old Helena Muffly wrote exactly 100 years ago today: 

Monday, October 23, 1911: Subscribed for the Youth’s Companion today. Beginning to get cold. I mean the weather not me.

Advertisement for The Youth’s Companion on the back cover of Kimball’s Dairy Farmer Magazine (November 1, 1911)

Her middle-aged granddaughter’s comments 100 years later:

The Youth’s Companion was a popular magazine in the late 1800s and early 1900s.

According to the Collecting Old Magazines website the magazine began as a children magazine, but was aimed at the entire family by the time that Grandma wrote this diary entry:

 . . .  an audience limited to children only gave The Youth’s Companion only so many years in the life of a subscriber. The magazine expanded its offerings to include the entire family, and by doing so expanded its own lifetime to the lifetime of the subscriber. . . The typical issue would include “outdoor adventure stories, historical articles, anecdotes, contests, travel articles, and editorials.

“The Children’s Page” was there for the youth in its title, but by 1897 The Youths Companion also touted itself as “An Illustrated Family Paper,” which throughout that decade and into the new century would publish work from notables such as Grover Cleveland, Theodore Roosevelt, Booker T. Washington, Helen Keller, as well as literary notables such as Kate Chopin, Edith Wharton, Jack London and Emily Dickinson.

Magazine History and Collecting Tips, Collecting Old Magazines

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