1921 Lowney’s Almond Milk Chocolate Bar Advertisement

Lowney's Almond Milk Chocolate Bar Advertisement, 1921
Source: Lowney’s Cook Book (1921 Edition)

I am intrigued by this 1921 advertisement. The 1920’s were a time of rapid change, and schools were becoming larger with some even having school lunch rooms or cafeterias. However, I’m uncertain that it can be considered progress when more and more school lunch rooms were selling Lowney’s Almond Milk Chocolate Bars.

23 thoughts on “1921 Lowney’s Almond Milk Chocolate Bar Advertisement

  1. It seems to me that after World War I and the flu pandemic of 1918, being able to purchase a bit of pleasure in the form of a chocolate bar would have been a very welcome token of progress.

  2. I’m all for some good quality chocolate on a daily basis, especially with almonds. Better that than a zillion other prepared goodies I could name. Can you tell that a chocolate bar with almonds is my favorite???

  3. I didn’t read this correctly, putting the emphasis on ALMOND MILK. I was questioning if almond milk existed a hundred years ago. I had to back up and start again, thinking of a milk chocolate bar with almonds. Perhaps the average person was not particularly interested in nutrition long ago. A small dessert snack would be better than a huge piece of cake — that’s my reasoning. Going back to my childhood, I have to say I would have given my eye teeth for a candy bar. My dad was a dentist, and we NEVER had candy at home.

    1. I agree – everything in balance makes sense. It’s interesting how the changing context and the invention of new ingredients can make it challenging to emphasize the words correctly in the name of this candy bar.

    1. Sometimes I want to think that all foods were prepared from scratch a hundred years ago, but in reality there were lots of commercially prepared foods back then.

  4. Ha! My school sold candy in the lunch room! My favorite was the taffy – it came in a long thin strip (about 3″ wide and 8″ long) wrapped in waxed paper. It was the candy of choice since it cost 2 cents. I’d have a nickel for the milk machine (3 cents) and use my change for the taffy. When we went to the new school (they split the elementary/middle and the HS), the cafeteria in the elementary/middle school didn’t have the candy store. A sad reality.

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